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Home » In the News » Insyte Newsletter » November-December 2010 » Ask the Business Doctor - What is a Carbon Footprint

Ask the Business Doctor - What is a Carbon Footprint


Question:

"What is a carbon footprint and why should I care?

David P., Williamsville, NY.

Answer:

A carbon footprint measures the production of greenhouse gases by an individual, company, or product line by calculating the amount of carbon dioxide produced by using fossil fuels for electricity, heating, transportation, etc. The EPA already monitors greenhouse gas emissions for specific industries and large emitters and is proposing future legislation to cap allowable greenhouse gas emissions.

Many companies already measure their carbon footprint and have developed greenhouse gas reduction strategies. These strategies often include requiring their suppliers to calculate their own carbon footprints and begin their own reduction programs. Wal-Mart, Pepsi, Ford, IBM, and Proctor & Gamble are examples of companies now setting new, tough standards for their suppliers.
 
If you are a supplier to a larger corporation, or a supplier to a supplier, it may be time for you to establish your own carbon footprint as a first step in reducing your greenhouse gas emissions. In addition to meeting certain customers' standards and preparing your company for future regulations, greenhouse gas reduction programs can help to increase your profits by reducing your energy consumption and establishing your company as a good corporate citizen.

Have a question for the Business Doctor? Submit questions to kdelius@insyte-consulting.com

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